Meet the need
beneath the meltdown.
134 screen-free little missions for the hard, ordinary moments — newborn through age 7. No scripts to make kids obey. A way to meet the need beneath the big feelings and stay close through them.
We'll write once, before launch, with founding-family pricing. Nothing else.
This email is already on the waitlist — your spot among the founding families is safe. We'll write before launch.
Founding-family pricing for the first 100 families. Email only — we won't ask for anything else.
Swipe to rotate, tap to flipTap a card to flip it
“The big feelings. The mental load. The standoff at the door at 8:02 a.m. No one can quite explain this part before you're in it.”
You are not behind. You are not doing it wrong.
Every standoff is really two needs colliding.
All behavior is communication. Little Missions finds the need underneath and turns the standoff into something you do together — ending with a small moment to report back. Not a script to make anyone comply.
Front. Flip.
Report back.
One side names the friction from where you're standing. The other hands the two of you something small to do about it.
The front
Your side of an ordinary standoff, in plain words. Shoes at the door. The bath. The third “in a minute.”
The flip
Turn it over and there's the need underneath, and one small mission for the grown-up and child to do together.
Report back
It ends with a moment to tell each other how it went. That's the whole ceremony. No chart, no sticker, no score.
All behavior is communication — here's the decoder.
Every mission is tagged to the need underneath it. Read a row. Match the color. Grab a card. You don't have to work out what's going on first.
When they need to know you're still there.
When the feeling has to go somewhere.
When “I can do it myself” is the whole point.
When they're reaching for something just past them.
When they need the job to matter.
When everyone has had enough.
It grows up as they do.
Seven age-staged decks, newborn through age 7. Each deck is built for what that stretch actually feels like — and the missions get longer, stranger and more capable as your child does.
The book that says the rest of it.
A stage-by-stage guide that grows with your child — what's happening, what they need, and how to stay close. Seven chapters, one per stage, each matched to a need and its color.
“Your needs don't disappear — they just get loud last.”
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One box, four things.
Missions run on ordinary things you already have:
- Paper, crayons & stickers
- Building blocks & plastic cups
- Pillows, blankets & couch cushions
- Stuffed animals
- A cardboard box or empty tissue box
- Painter's tape
- Kitchen bits — pots, plates, a muffin tin
- Soft balls, bean bags & a timer
- Pom poms
- Child-friendly paint and something to mix it in
I made this at my kitchen table, in the years I was home with small children and could not find a single thing that spoke to me instead of about my child. Everything on the shelf promised to fix them. I wanted something that would sit next to me at the hard part and hand me one small thing to try. So I wrote 134 of them. We're the generation breaking the cycle — raising our kids with connection instead of correction. I built this because I needed it.
Founding-family pricing at launch.
The full seven-deck set and the companion book. Founding family pricing is limited to the first 100 families. Lock in your spot now and get the founder's price when we launch.
The baby-shower gift they'll actually use — for the new parent who has everything.
Real families. Real evenings.
You're not parenting alone — nearly 3 in 4 millennial parents call themselves gentle parents.Lurie Children's Hospital survey, 2023This is the toolkit the movement was missing.
Testimonial slot — reserved for a real quote from a founding family once the first decks are in homes.
The ones everybody asks.
No. It's for a grown-up and child to use together. Not a toy. Contains small paper parts.
It was built inside that worldview. Connection over correction, co-regulation over control, and the belief that all behavior is communication. No timeouts, no sticker charts, no obedience promises.
Newborn through seven. The decks cover ages one to seven; the newborn stretch is held by the Village deck and the Companion's first chapter.
No. The set is built to grow with your child, but any single deck stands on its own.
We're pre-launch. Join the list and you'll have the date before it's public.
A chart rewards compliance. A mission finds the need underneath and gives the two of you something to do about it, together. We don't promise your child will behave.
“It's not about making your child compliant… It's about the two of you, side by side, growing closer together as you complete the same tasks.”
Connection, not compliance.
For the cycle breakers, the gentle parents, the ones meeting the need beneath the big feelings — this is your toolkit. Join the founding families.
Pre-order opens on our own site. Pricing is indicative and not an offer.